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Integral Welcomes New Director of Sales and Revenue Management
Released: 7/15/2008
By: Bill Murray
 BIRMINGHAM, AL - The Integral Family is pleased to welcome Shannon Hernandez to the team as its new Director of Sales and Revenue Management.
Shannon will use her understanding of operations, pricing, revenue management and sales to maximize revenue and profits for Integral properties. She will be responsible for assisting Integral hotels in their revenue management processes, including setting rates, inventory and restrictions. She will be involved in sales and marketing actvities, including managing the marketing plan process.
Hernandez is a native of Upstate South Carolina, where she has worked in the hotel industry since 1994.
Shannon has held numerous management positions, including General Manager, Assistant Manager and Director of Sales.
Shannon has worked with several brands including Hampton Inn, Homewood Suites, Embassy Suites, and Mainstay Suites.
Most recently, Shannon was Area Director of Sales and Revenue for several properties located in Greenville, South Carolina.
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